Tempe Tourism

At Tempe Tourism, I led end-to-end social content production that transformed the city’s digital presence. I produced and edited 130+ TikTok videos that grew the account from 20 to 28K followers organically, positioning Tempe as one of the first tourism boards to adopt short-form video at scale. My work blended storytelling, lifestyle visuals, and trend-driven creative to showcase the city’s culture, food, events, and hidden gems in a way that felt fresh, fun, and authentic.